The use of PPC/SEO competitive intelligence (CI) in digital marketing has been steadily increasing over the past decade, and today there is such a wealth of free and affordable tools around, that even the most professional and experienced marketer would have difficulty choosing the ‘right’ one. In this article, the our SEO Expert provide an overview of the services, features, and data coverage offered by the current leading providers in PPC/SEO competitive intelligence (CI). In fact, most of the services offer a free trial, so we’d encourage you to give whichever appeals most a go yourself! What is PPC/SEO competitive intelligence (CI ) ? It’s next-level SEO, and though it’s been around for quite a while, it’s now becoming a more refined, sophisticated, and streamlined tool. It’s a method of ethical, legitimate, competitor research which helps you achieve the very best for your business through your SEO. What can it do for me? SEO CI can help your business leap over compet
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