Skip to main content

SEO Trends in 2019 and What to be in 2020

In digital Advertising, keeping ahead of trends is important. In recent years, there are many rumors about the future of SEO. Really there is no right or wrong, but the one thing we know for sure after working with hundreds of clients and companies - if you want to grow your scalable business then you want  pay attention to SEO.


In recent years, SEO has changed drastically. What worked few years ago definitely not work today and it seems that this trend is here to stay.

Because the Google and other platforms get savvier and more intelligent, the rules for SEO also going to keep changing.

 We share with you some SEO predictions from the  top SEO marketers in the industry.

SEO Now VS SEO Then

A few years ago SEO is used single keywords and was more page focused. Knowing top keywords for each page is paramount and to boost your ranking on top search engines was primary objective.

Now, SEO shifted to more about engagement and long tail keywords. It also shifted to have emphasis on brand building rather than just a single product or service. In recent research has also found that 70 percent of traffic comes from long tail keywords.

In fact today, keyword research is not important as social media marketing or content creation.

Nowadays, In order to understand SEO, you want to have a solid understanding of your website analytics.

This is because search engines like Google are start giving priority to sites with high engagement rates. Such  as average time spent on your site, your bounce rate and your overall traffic quality.

Our SEO Expert mentioned about some Growing Trends

1. Site Speed
2. Backlinks
3. Epic content
4. Voice search
5. Paid channels
6. Mobile
7. Video
8. Micro Formats
9. UX & User optimisation
10. Outreach and Influencer marketing
11. Artificial Intelligence
12. Market Consolidation
13. HTTPS
14. Internet of Things
15. Real Marketing Campaigns
16. Google will buy Twitter?
17. Virtual Reality
18. Push Notifications

 Next Blog - HOW TO ANALYSE IF YOUR ADWORDS IS DOING WELL


Labels:

Popular posts from this blog

Learn digital advertising strategies you should use for mobile

If your company hasn't adapted to the mobile landscape, then it's time for the transition now. There were more penalties towards non-mobile friendly sites in the year 2016. If you already have a mobile friendly website and you are now considering about digital advertising, then here are few digital marketing strategies that will keep your boom business advertising in the ever changing digital space. Content + Advertising = Awareness & Trust Integrate a paid advertising plan - Having a strategic paid advertising plan can help make more people become aware of your brand. Content marketing plays a major role in building trust towards paid advertising. Have quality content. It can enable higher search rank and strengthen your brand. Engage new consumers with social and programmatic advertising - If you have quality and new content, you can make the consumers get engaged through social and programmatic advertising. Use Video advertising - Video advertising is more
Read more

HOW TO ANALYSE IF YOUR ADWORDS IS DOING WELL

The use of PPC/SEO competitive intelligence (CI) in digital marketing has been steadily increasing over the past decade, and today there is such a wealth of free and affordable tools around, that even the most professional and experienced marketer would have difficulty choosing the ‘right’ one. In this article, the our SEO Expert provide an overview of the services, features, and data coverage offered by the current leading providers in PPC/SEO competitive intelligence (CI). In fact, most of the services offer a free trial, so we’d encourage you to give whichever appeals most a go yourself! What is PPC/SEO competitive intelligence (CI ) ? It’s next-level SEO, and though it’s been around for quite a while, it’s now becoming a more refined, sophisticated, and streamlined tool. It’s a method of ethical, legitimate, competitor research which helps you achieve the very best for your business through your SEO. What can it do for me? SEO CI can help your business leap over compet
Read more